Sebastian Becerra
Marketing & Business Analytics Infrastructure | Tracking, Automation, Reporting | Bilingual EN/ES
I build marketing and business analytics infrastructure: the tracking, automation, and reporting systems that turn raw data into decisions leadership can defend. Six years at SeeScan running analytics and marketing operations across three brand properties, 250K+ annual sessions at 92% organic. On the side, I build tools for problems that keep showing up.
BorderPulse
Real-time US-Mexico border wait times with peso exchange rate. 43 per-crossing SEO pages, 15-min auto-refresh via GitHub Actions, PWA, privacy-first analytics.
Vite, React, Tailwind, shadcn/ui LiveHealthcare Access Gap Finder
Scores 3,143 US counties on health need vs. care infrastructure. Surfaces where people are falling through the cracks using HRSA, CDC, and Census data.
Python, DuckDB, Streamlit, Plotly LiveCommunity Financial Health Index
Maps banking deserts and financial exclusion across 3,219 US counties. Identifies where people lack access to fair financial services using FDIC, CFPB, and Census data.
Python, DuckDB, Streamlit, Plotly LiveVerdeAzul
Community longevity index scoring 2,820 US counties on healthcare access, food availability, and economic equity. Real CDC, Census, and EPA data.
Python, SQL, Streamlit, Plotly LiveSB Business Forecast
7-day demand predictions for Santa Barbara businesses. Weather, cruise ship schedules, and local event signals fused into a single 0-100 score. Auto-updated daily via GitHub Actions.
JavaScript, GitHub Actions, APIs LivePrice Configurator
Interactive product pricing tool with rule-based validation, real-time cost calculation, and quote generation. Built to replace manual quoting workflows.
JavaScript, HTML/CSS LiveAnalytics HQ
Multi-site GA4 analytics dashboard. Fetches data across web properties, computes week-over-week deltas, and renders automated HTML reports.
Python, GA4 API, CI/CD LiveBrand Monitor
Automated brand mention pipeline. Scans news, forums, and trade publications, deduplicates, scores by authority and sentiment, delivers reports.
Python, APIs, CI/CD LiveDeal Stress Tester
Real estate investment analysis tool. Stress-test across rate, vacancy, rent, and expense scenarios. See where a deal breaks before you buy.
JavaScript, HTML/CSS LiveCompound Growth Visualizer
Interactive DRIP investment simulator with live price data. Model dividend reinvestment scenarios with milestone tracking and year-by-year projections.
JavaScript, Chart.js LiveInvoice Generator
Professional invoice generator with EN/ES language toggle. English by default, switch to Spanish with one click. Light/dark mode.
Python, HTML/CSS LiveInvestor Pitch Deck
Automated 13-slide institutional pitch deck with configurable branding. Navigate slides with keyboard or buttons.
Python, python-pptx LiveGA4 Analytics Report
Styled HTML analytics reports with period-over-period comparisons, device breakdowns, and engagement metrics.
Python, GA4 API LiveEnsayos Clínicos
Clinical trial tracker for the Latino community. Bilingual EN/ES interface making active trial data accessible to Spanish-speaking patients and families.
JavaScript, HTML/CSS LiveHSA Growth Engine
Interactive HSA savings calculator with contribution planning, tax savings modeling, and compound growth projections across Save, Spend, and Invest scenarios.
JavaScript, Chart.js LiveCampaign Intelligence
Martech campaign dashboard with multi-channel performance tracking, competitive analysis, and AI-assisted message optimization.
JavaScript, HTML/CSS LiveCPQ Solution Intel
Configure-Price-Quote solution intelligence dashboard for manufacturing PMM. Competitive landscape, feature comparison, and market positioning.
JavaScript, HTML/CSS